About us


Angel of Pleasure is driven by the objective to deliver joy to its customers through exclusive collections that combine a unique modern style with high quality needlework and handpicked materials.

The brand Angel of Pleasure embodies joie de vivre and an appreciation of beauty, combined with great passion for detail. Our designs pay great attention to a perfect fit and the wearer’s comfort, which we hope will help make each piece of the collection a cherished one in the eyes of its owner.

The designer loves to play with contrasts. Romantic silk dresses are paired with cool leather jackets, feminine elegance meets sexy chic. In an Angel of Pleasure outfit you can feel like a confident power woman as well as a tender girl. Fine details like embroideries and applications characterise the collection and make each and every garment unique.

The Designer

 “I love it when a new piece of clothing takes shape in my hands. A good fit and high quality finishing are the cornerstones of a beautiful design. 

Born in 1985 in Vienna, Magdalena Auff graduated from Esmod International Fashion College in Munich in 2007. In addition she obtained the master craftsman’s certificate in female fashion tailoring, which in Vienna is a prerequisite for offering bespoke garments (graduating summa cum laude).

After work experience with national designers and a bespoke tailor, she launched her own label Angel of Pleasure in 2009. Just one year later, her collection was successfully presented at the MQ Vienna Fashion Week and other shows. The dressing of celebrities and several photo series followed. Angel of Pleasure has been represented at many Austrian fashion showcases (e.g. Modepalast and Feschmarkt), but also at international events such as Berlin Fashion Week.

Since 2014 she dedicates herself to the AoP Store in Vienna, where she takes care of the customers herself and is happy to pass on her passion for fashion.

Press Review

Newspaper articles, publications, interviews with the designer, events and more